The 2012 Cheerfulegg Review

Credit: http://www.flickr.com/photos/joka2000/80198350/sizes/m/in/photostream/All the blogs in the world are reviewing 2012 at the moment. In summary, the world didn’t end, Obama got re-elected, the Euro crisis didn’t blow up, and most importantly, Singapore saw a record number of sex scandals. And they said Singaporeans don’t have enough sex.

So I thought it’d be a good time to do a little personal review of my own. I got this idea off Chris Guillebeau’s framework on annual reviews, which he cites as probably the best decision he’s made in terms of working towards multiple goals simultaneously (He’s probably one of the most successful bloggers around, so there’s definitely something going on there).

So this post is the first of a 2-part series on annual reviews. In this post, I’ll review 2012 and what it meant for cheerfulegg.com and for parts of my own life. I’m basing it off Chris’ methodology, and if you haven’t done a 2012 review of your own yet, I highly recommend that you give it a try.

It involves answering 2 questions:

  1. What went well this year?
  2. What didn’t go so well this year?

Yeah, I know it sounds like one of those corny-ass “After-Action Reviews” that your company is so fond of doing – I thought it was pretty lame when I first read it too. But after spending an entire day reflecting on it, I got pretty surprised by the results.

So – enough preamble.  Let’s get started.

What went well this year?

(Please don’t take this section as a bragfest. I try to be as objective and transparent as possible in any reflection and including both the good and bad stuff)

*I grew and developed cheerfulegg.com to a level that I’m pretty happy with for its one-year existence. It’s probably one of my proudest accomplishments of 2012. An idea of what this blog has managed to achieve in the past year:

  1. 71 new posts, to grand total of 77 posts since it started in Dec 2011.
  2. A post that got featured on WordPress’s Freshly Pressed section, generating a record 16,000+ views for that month, and 220+ WordPress followers.
  3. A brand new “cheerfulegg.com” domain name
  4. A cheerfulegg VIP list, which grew to 85 subscribers within a couple of months
  5. Being accepted on blog aggregators theFinance.sg and PaperBlog.com

* I developed, followed, and refined a personal finance system. Writing a book about it really helped because it forced me to solidify the ideas. It isn’t perfect yet, but it’s at a point where I’m about 80-90% satisfied. Will be sharing more of it in some publications that I’m working on.

  1. I apologize if some of you were confused by my previous posts about multiple saving and spending accounts, sometimes with different names and purposes, etc.  It was all part of a process of trying it out and making improvements to make the final version simpler and more effective for everyone. Sometimes I just had to write about it here in order to crystalize the idea.

* I successfully achieved my saving and investing goals, entirely thanks to a system of automation I set up to take care of everything.

* I introduced fixed income and Singapore asset classes into my portfolio, adding a further level of diversification. Contemplating if I should add gold in the coming year (Its historical real returns aren’t the best, but it might be a good diversifier. Check out this blog for more details. I’m still thinking about it though).

*The markets have also been pretty kind to my portfolio this year, which was really encouraging for my first full calendar year in sticking with a passive, indexed-based investment style, which has worked out pretty well thus far.

 What didn’t go so well this year?

* I severely underestimated the effort required to write a book. After spending the best part of August – November writing for three nights a week, I had a 82-page first draft, which was about 60% of my planned book. And I hated it.

It’s not terrible, but it certainly fell short of the vision I had for it as something fresh, engaging and different from the other “how to get your personal finances in order” books.  I’m still going to finish writing it, but I’m now humbled by the effort and the dedication a project like this requires. In the meantime, I’m headed back to the drawing board and I’m only going to ship it to you once I’m satisfied with it.

* I attempted to start some freelancing projects, which pretty much fell through because I couldn’t find an idea that suited me, or that I had enough time for.

* I got fatter this year. Fareals. A combination a dropping metabolic rate, a new job rotation that required me to sit at my desk for longer hours, and my focus on cheerfulegg.com and the book resulted in some serious weight gain. An exercise plan for 2013 is definitely in order. I also definitely didn’t sleep as much as I would have liked.

* I made a conscious decision to give up dance, at least for now, even though it was my entire life just 2 years back. I’ve been pursuing it as a passion for 12 years now, but I really  want to pursue new adventures with this blog and the book. With a full-time day job, it’s pretty much impossible to commit to writing AND dance at the same time after office hours. Still though, I get that twinge of longing whenever I watch YouTube videos.

 Possible goals for next year

I’ll talk more about these after I’ve finalized my plans for 2013, but 2 things that are definitely in the works are:

* Going back to the drawing board to redefine the book, interviewing people to really understand them and coming up with fresh, new ideas. Check out my room wall at the moment:

Ideation

* I now know that this is going be an ongoing process, and it might take several months or more than a year before I see some results. However, this isn’t going to stop me from shipping some stuff out for everyone who’s been waiting patiently for it.

* In the interim, I’m working on pushing out 2 mini-products in 2013 – which are a lot less complex, but still pretty damn awesome. Stay tuned for those 🙂

Happy 2013 everyone!

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Help Me Pick My Title (And More)

So everyone I meet these days has been asking me how my book writing’s been going. So I’d just like to let everyone know right now that it’s been friggin’ awesome.

I blame peer pressure. It started out as a spur-of-the-moment declaration at an Awesome Anonymous meeting to write a small, simple ebook. It has since grown into plans for a full-fledged, analogy packed, complete guide that aims to change people’s lives (or at the very least, get their finances sorted out so they can focus on changing their own lives and the lives of others).

I’m so psyched that I’ve spent at least 3 nights a week working on the book for the past 3 months or so. I’ll blog more on my progress in the weeks/months to come, but first, I’ll need your help to help me decide on 3 things: The title, the subtitle, and the pitch.

I came up with these after going through the results from the recent survey, but I would love to hear your thoughts. Do they stand out for you and make you want to read more? Do they sound as scammy as “How to Get Rich By Becoming Wealthy Making Big Money in Real Estate”? If you saw the title in a bookstore, would you pick it up and/or buy it?

I’ve been blogging free financial advice for close to a year now, and I hope that I’ve helped you out at least a tiny bit in your personal finances. So I’d be super duper grateful if you could take 5 minutes to help me out too. 🙂

This is really important to me, so be brutally honest. Let me know if this is awesome, or if you have a totally different idea on how I should approach this. Leave a comment, or you can email me at cheerfulegg@gmail.com.

Ok, Let’s do this:

The Title

I’d like the title to be something eye-catching and different from the other sleazy investment books out there. I couldn’t really think of a better title other than the subcaption of my blog: Hatch a Rich Life. The word “hatch” is meant to speak to people who’re just starting out in their personal finances, while “rich life” is the eventual goal.

The Subtitle

I’ve got three options for the stuff that’s supposed to go with the main title. I.e:

Hatch a Rich Life: _____;________

Deciding on the subtitle might help if you take a look at the pitch first to get an idea of what the book is about (scroll down). And yes, I know that I use the word “sexy” and “awesome” a lot. I just wanted to convey that the book is targeted at an audience who’s a little cooler than crabby 50-year old men who spend all their time quibbling about “call options” and “stock warrants”. Not that I have anything against 50-year old men..

Subtitle 1. Build A Simple, Sexy, Self-Run Personal Finance System in 5 Weeks

Subtitle 2. A Personal Finance System For Young Sexy Singaporeans

Subtitle 3. A Simple, Sexy, Self-Run Personal Finance System for Young Singaporeans

Pitch

Think of this as what you’d read on the inside flap of the book. I’ll be using this to tell people what the book is about, and why it’ll be awesome for them.

Imagine waking up on a sunny Saturday morning to find that your robot slaves have been working hard for you while you slept. They’ve built up your savings account, paid off your credit card bills, saved you money in taxes, and invested your money into your early retirement portfolio, all without you lifting a finger. With your system taking care of all that boring “financey” stuff, you can now focus on taking over the world, cooking breakfast for mum and dad or… going back to sleep. Life is good.

Forget arbitrary financial advice and random stock tips. Hatch a Rich Life is a 5-week program to master your money and turn your financial life into a system – a simple, low-maintenance system that will put you way ahead of your friends on the path to a rich life.

I’ll cover the surprising truth on why most young Singaporeans are getting poorer every day. I’ll reveal exactly what you should save for and the most effective way to do it. You’ll discover the freedom of spending on the things you love without feeling guilty. You’ll learn how to dominate Wall Street professionals when it comes to investing. And finally, you’ll learn how to integrate everything into a set of autopilot systems that won’t take more than 15 minutes a year to maintain – leaving you time to focus on living an awesome, rich, life.

That’s It For Now!

Okay, that’s pretty much it for now. Again, please be brutally honest and let me know if this is something that speaks to you. Is this what you’d like to read about? Leave me a comment / email me. I’d love to hear from you 🙂